Television and its Viewers: Cultivation Theory and Research

Main
Society, Politics & Philosophy - Anthropology
Television and its Viewers: Cultivation...

Television and its Viewers: Cultivation Theory and Research

Name: Television and its Viewers: Cultivation Theory and Research
ISBN: 9780521582964

James Shanahan, Michael Morgan

0 / 0

0 comments

Wie gefällt Ihnen dieses Buch?

Wie ist die Qualität der Datei?

Herunterladen Sie das Buch, um Ihre Qualität zu bewerten

Wie ist die Qualität der heruntergeladenen Dateien?

How does television influence people? ''Cultivation'' research examines the relationship between how much television people watch and what they believe: avid viewers' beliefs are very different from those of occasional viewers. James Shanahan and Michael Morgan, leading scholars in this field, explore the differences in viewers' beliefs on issues such as violence, sex roles and political attitudes. Their compelling account, the first book-length study of this important and controversial area, will be of interest to students and scholars in communication, sociology, political science and psychology.

Kategorien:

Society, Politics & Philosophy - Anthropology

Jahr:

1999

Auflage:

Verlag:

Cambridge University Press

Sprache:

english

Seiten:

284

ISBN 10: